Topic: Consumer electronics in the U.S. (2024)

Table of Contents
Apple and Samsung lead the U.S. consumer electronics market A growing interest in smart homes Key insights Company Insights Top 100 metals & electronics companies Editor’s Picks Current statistics on this topic Current statistics on this topic Related topics Recommended Recommended statistics Overview Overview Televisions Televisions Smartphones Smartphones PCs PCs Tablets Tablets Wearables Wearables Cameras Cameras XR devices XR devices Further reportsGet the best reports to understand your industry Get the best reports to understand your industry Contact References
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  • Consumer Electronics
Working, studying, playing games, watching movies, and listening to music have never been easier, with the consumer electronics (CE) market offering a multitude of home and personal devices intended for entertainment and communication uses all around the globe, including the United States. In the country, the retail revenue from consumer electronics sales is expected to reach close to 510 billion U.S. dollars by 2024 – a year-on-year growth also sustained by the launch of innovative devices, such as XR devices and AI smartphones.

Apple and Samsung lead the U.S. consumer electronics market

The consumer electronics industry can be broken down into several subsegments, including home devices, such as TVs, speakers, and gaming consoles, and personal devices, such as smartphones, PCs, and wearables. As is easily understandable, the revenues and volumes of these submarkets have had and still have different trends. For example, the revenue generated from smartphones sales in the country is forecast to increase, but the number of PC unit shipments has slightly decreased in the past couple of years.

The common denominator for all these industries is the major companies ruling over the markets. As for the worldwide consumer electronics industry, the United States CE market is mostly controlled by two companies, Apple, and Samsung, with other companies holding lower shares. However, it is Apple that leads both the smartphone and tablet markets in the U.S., leaving Samsung behind.

A growing interest in smart homes

With the advancement of technology, devices that are communicative and connected with each other have started to appear more in both the global and the U.S. markets. With the increasing popularity of devices such as smart TVs, smart speakers, and smart bulbs, the U.S. has become a hotspot for smart homes, with a smart home market revenue of just under 40 billion U.S. dollars expected in 2024. Most Americans own smart home devices for entertainment purposes, including Bluetooth speakers and streaming devices. However, building a secure home and managing energy are also reasons for them to purchase such products, including connected thermostats and temperature sensors.

Overall, the consumer electronics industry has been playing and will continue playing a key role in our everyday life, including the United States. Experts suggest that the industry will continue to grow in the country, with companies always working on new products catering to consumers’ needs.

This text provides general information. Statista assumes no liability for the information given being complete or correct. Due to varying update cycles, statistics can display more up-to-date data than referenced in the text.

Topic: Consumer electronics in the U.S. (1)

Federica Laricchia

Research expert covering the global consumer technology industry

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Published by Federica Laricchia, Mar 8, 2024

Key insights

US consumer technology retail sales 2024 512bn USD

Topic: Consumer electronics in the U.S. (2)

Detailed statistics

U.S. consumer electronics industry retail revenue 2012-2024

Leading consumer electronics company Apple

Topic: Consumer electronics in the U.S. (3)

Detailed statistics

Sales of the leading CE companies worldwide 2023

Leading consumer tech segment by sales in the U.S. Gaming, video, audio, and apps

Topic: Consumer electronics in the U.S. (4)

Detailed statistics

U.S. consumer electronics industry retail revenue by product/segment 2018-2023

Get more insights

Company Insights Top 100 metals & electronics companies

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Top 100 metals & electronics companies

  • Toyota Motor
  • Volkswagen
  • Mercedes-Benz Group

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Editor’s Picks Current statistics on this topic

Current statistics on this topic

Consumer ElectronicsU.S. consumer electronics industry retail revenue 2012-2024
Mobile DevicesSmartphone sales value in the United States 2005-2022
Consumer ElectronicsU.S. consumer electronics industry retail revenue by product/segment 2018-2023

Related topics

Recommended

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  • Wearables
  • TV technology
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  • Smart home in the United States

Recommended statistics

Overview

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  • Premium Statistic Revenue in the consumer electronics market United States 2018-2028
  • Premium Statistic U.S. consumer electronics industry retail revenue 2012-2024
  • Premium Statistic U.S. consumer electronics industry growth rate 2012-2024
  • Premium Statistic U.S. consumer electronics industry retail revenue by product/segment 2018-2023

Overview

  • Premium Statistic Revenue in the consumer electronics market United States 2018-2028

    Topic: Consumer electronics in the U.S. (8)

    Revenue in the consumer electronics market United States 2018-2028

    Revenue in the consumer electronics market United States from 2018 to 2028 (in billion U.S. dollars)

  • Premium Statistic U.S. consumer electronics industry retail revenue 2012-2024

    Topic: Consumer electronics in the U.S. (9)

    U.S. consumer electronics industry retail revenue 2012-2024

    Retail revenue from consumer electronics/technology sales in the United States from 2012 to 2024 (in billion of U.S. dollars)

  • Premium Statistic U.S. consumer electronics industry growth rate 2012-2024

    Topic: Consumer electronics in the U.S. (10)

    U.S. consumer electronics industry growth rate 2012-2024

    Growth rate of the consumer electronics industry in the United States from 2012 to 2024

  • Premium Statistic U.S. consumer electronics industry retail revenue by product/segment 2018-2023

    Topic: Consumer electronics in the U.S. (11)

    U.S. consumer electronics industry retail revenue by product/segment 2018-2023

    Retail revenue from consumer technology product sales in the United States from 2018 to 2023, by product/segment (in billion U.S. dollars)

Televisions

5
  • Premium Statistic Most common TV features in the U.S. 2023
  • Premium Statistic TV ownership by brand in the U.S. 2023
  • Premium Statistic Penetration of CTV device and connected smart TV in U.S. TV homes 2015-2023

Televisions

  • Topic: Consumer electronics in the U.S. (12)

    Revenue in the TV, radio & multimedia segment United States 2018-2028

    Revenue in the TV, radio & multimedia segment of the consumer electronics market United States from 2018 to 2028 (in billion U.S. dollars)

    See Also
    Largest 28 US Consumer Electronics Companies in 2024Consumer Electronics - US | Statista Market ForecastConsumer Electronics in the US

  • Topic: Consumer electronics in the U.S. (13)

    Volume in the TV, radio & multimedia segment United States 2018-2028

    Volume in the TV, radio & multimedia segment of the consumer electronics market United States from 2018 to 2028 (in million pieces)

  • Premium Statistic Most common TV features in the U.S. 2023

    Topic: Consumer electronics in the U.S. (14)

    Most common TV features in the U.S. 2023

    Most common TV features in the U.S. as of December 2023

  • Premium Statistic TV ownership by brand in the U.S. 2023

    Topic: Consumer electronics in the U.S. (15)

    TV ownership by brand in the U.S. 2023

    TV ownership by brand in the U.S. as of December 2023

  • Premium Statistic Penetration of CTV device and connected smart TV in U.S. TV homes 2015-2023

    Topic: Consumer electronics in the U.S. (16)

    Penetration of CTV device and connected smart TV in U.S. TV homes 2015-2023

    CTV device and connected smart TV penetration rate in TV households in the United States from 2015 to 2023

Smartphones

5
  • Premium Statistic Smartphone sales revenue in the U.S. 2013-2027
  • Premium Statistic Smartphone unit shipments in the U.S. 2013-2027
  • Premium Statistic Share of mobile device vendors the United States 2010-2023
  • Premium Statistic Share of mobile operating systems in the United States 2012-2024, by month
  • Premium Statistic Number of smartphone users in the United States 2014-2029

Smartphones

  • Premium Statistic Smartphone sales revenue in the U.S. 2013-2027

    Topic: Consumer electronics in the U.S. (17)

    Smartphone sales revenue in the U.S. 2013-2027

    Revenue from smartphone sales in the United States from 2013 to 2027 (in billion U.S. dollars)

  • Premium Statistic Smartphone unit shipments in the U.S. 2013-2027

    Topic: Consumer electronics in the U.S. (18)

    Smartphone unit shipments in the U.S. 2013-2027

    Number of smartphone unit shipments in the United States from 2013 to 2027 (in millions)

  • Premium Statistic Share of mobile device vendors the United States 2010-2023

    Topic: Consumer electronics in the U.S. (19)

    Share of mobile device vendors the United States 2010-2023

    Leading mobile device vendors in the United States from 2010 to 2023, by market share

  • Premium Statistic Share of mobile operating systems in the United States 2012-2024, by month

    Topic: Consumer electronics in the U.S. (20)

    Share of mobile operating systems in the United States 2012-2024, by month

    Market share of mobile operating systems in the United States from January 2012 to February 2024

  • Premium Statistic Number of smartphone users in the United States 2014-2029

    Topic: Consumer electronics in the U.S. (21)

    Number of smartphone users in the United States 2014-2029

    Number of smartphone users in the United States from 2014 to 2029 (in millions)

PCs

5
  • Premium Statistic PC market revenue in the U.S. 2018-2028, by segment
  • Premium Statistic PC unit shipments in the U.S. 2013-2023, by quarter
  • Premium Statistic PC vendor unit shipments in the U.S. 2013-2022, by quarter
  • Premium Statistic PC vendor shipment share in the U.S. 2013-2023, by quarter
  • Premium Statistic Market share held by PC operating systems in the U.S. 2012-2023, by month

PCs

  • Premium Statistic PC market revenue in the U.S. 2018-2028, by segment

    Topic: Consumer electronics in the U.S. (22)

    PC market revenue in the U.S. 2018-2028, by segment

    Revenue of the PC market in the United States from 2018 to 2028, by segment (in billion U.S. dollars)

  • Premium Statistic PC unit shipments in the U.S. 2013-2023, by quarter

    Topic: Consumer electronics in the U.S. (23)

    PC unit shipments in the U.S. 2013-2023, by quarter

    Personal computer (PC) shipments in the United States from 2013 to 2023, by quarter (in million units)

  • Premium Statistic PC vendor unit shipments in the U.S. 2013-2022, by quarter

    Topic: Consumer electronics in the U.S. (24)

    PC vendor unit shipments in the U.S. 2013-2022, by quarter

    Personal computer (PC) vendor unit shipments in the United States 2013 to 2022, by quarter (in millions)

  • Premium Statistic PC vendor shipment share in the U.S. 2013-2023, by quarter

    Topic: Consumer electronics in the U.S. (25)

    PC vendor shipment share in the U.S. 2013-2023, by quarter

    Personal computer (PC) vendor shipment share in the United States from 2013 to 2023, by quarter

  • Premium Statistic Market share held by PC operating systems in the U.S. 2012-2023, by month

    Topic: Consumer electronics in the U.S. (26)

    Market share held by PC operating systems in the U.S. 2012-2023, by month

    Market share held by the leading computer operating systems in the United States from January 2012 to September 2023

Tablets

5
  • Premium Statistic Tablet sales revenue in the U.S. 2013-2027
  • Premium Statistic Tablet unit shipments in the U.S. 2010-2027
  • Premium Statistic Market share of tablet device vendors in the United States 2020-2023
  • Premium Statistic Market share of tablet operating systems in the United States 2016-2023
  • Premium Statistic Consumer tablets average price in the U.S. 2013-2027

Tablets

  • Premium Statistic Tablet sales revenue in the U.S. 2013-2027

    Topic: Consumer electronics in the U.S. (27)

    Tablet sales revenue in the U.S. 2013-2027

    Revenue from consumer tablet sales in the United States from 2013 to 2027 (in billion U.S. dollars)

  • Premium Statistic Tablet unit shipments in the U.S. 2010-2027

    Topic: Consumer electronics in the U.S. (28)

    Tablet unit shipments in the U.S. 2010-2027

    Unit shipments of tablets in the United States from 2010 to 2027 (in million units)

  • Premium Statistic Market share of tablet device vendors in the United States 2020-2023

    Topic: Consumer electronics in the U.S. (29)

    Market share of tablet device vendors in the United States 2020-2023

    Market share of leading tablet device vendors in the United States from January 2020 to October 2023

  • Premium Statistic Market share of tablet operating systems in the United States 2016-2023

    Topic: Consumer electronics in the U.S. (30)

    Market share of tablet operating systems in the United States 2016-2023

    Tablet operating systems market share in the United States from January 2016 to September 2023

  • Premium Statistic Consumer tablets average price in the U.S. 2013-2027

    Topic: Consumer electronics in the U.S. (31)

    Consumer tablets average price in the U.S. 2013-2027

    Average price of consumer tablets in the United States from 2013 to 2027 (in U.S. dollars)

Wearables

5
  • Premium Statistic Digital and well-being device revenue in the U.S. 2018-2028, by segment
  • Premium Statistic Fitness tracker vendor market share in the U.S. 2023
  • Premium Statistic Digital and well-being device users in the U.S. 2020-2028, by segment
  • Premium Statistic Wearable ownership in the U.S. 2023, by type and age
  • Premium Statistic Most used headphones by brand in the U.S. 2023

Wearables

  • Premium Statistic Digital and well-being device revenue in the U.S. 2018-2028, by segment

    Topic: Consumer electronics in the U.S. (32)

    Digital and well-being device revenue in the U.S. 2018-2028, by segment

    Revenue of digital fitness and well-being devices in the United States from 2018 to 2028, by segment (in million U.S. dollars)

  • Premium Statistic Fitness tracker vendor market share in the U.S. 2023

    Topic: Consumer electronics in the U.S. (33)

    Fitness tracker vendor market share in the U.S. 2023

    Market share of the leading fitness tracker vendors in the United States in 2023

  • Premium Statistic Digital and well-being device users in the U.S. 2020-2028, by segment

    Topic: Consumer electronics in the U.S. (34)

    Digital and well-being device users in the U.S. 2020-2028, by segment

    Number of users of digital fitness and well-being devices in the United States from 2020 to 2028, by segment (in millions)

  • Premium Statistic Wearable ownership in the U.S. 2023, by type and age

    Topic: Consumer electronics in the U.S. (35)

    Wearable ownership in the U.S. 2023, by type and age

    Share of Americans owning a wearable device as of June 2023, by type of ownership and age

  • Premium Statistic Most used headphones by brand in the U.S. 2023

    Topic: Consumer electronics in the U.S. (36)

    Most used headphones by brand in the U.S. 2023

    Most used headphones by brand in the U.S. as of December 2023

Cameras

5
  • Premium Statistic Shipments of digital still cameras by destination 1999-2023
  • Premium Statistic Shipments of digital cameras with a built-in lens 2003-2023, by destination
  • Premium Statistic Digital camera (interchangeable lens) shipments worldwide 2003-2023, by region
  • Premium Statistic Global revenue of GoPro 2012-2023, by region
  • Premium Statistic Market share of rental cameras in the U.S. 2020-2023, by brand

Cameras

  • Premium Statistic Shipments of digital still cameras by destination 1999-2023

    Topic: Consumer electronics in the U.S. (37)

    Shipments of digital still cameras by destination 1999-2023

    CIPA * companies' shipments of digital still cameras from 1999 to 2023, by destination (in million units)

  • Premium Statistic Shipments of digital cameras with a built-in lens 2003-2023, by destination

    Topic: Consumer electronics in the U.S. (38)

    Shipments of digital cameras with a built-in lens 2003-2023, by destination

    Shipments of digital still cameras with a built-in lens by CIPA companies from 2003 to 2023, by destination (in millions)

  • Premium Statistic Digital camera (interchangeable lens) shipments worldwide 2003-2023, by region

    Topic: Consumer electronics in the U.S. (39)

    Digital camera (interchangeable lens) shipments worldwide 2003-2023, by region

    Unit shipments of digital still cameras with an interchangeable lens by CIPA companies from 2003 to 2023 (in millions)

  • Premium Statistic Global revenue of GoPro 2012-2023, by region

    Topic: Consumer electronics in the U.S. (40)

    Global revenue of GoPro 2012-2023, by region

    GoPro's revenue worldwide from 2012 to 2023, by region (in thousand U.S. dollars)

  • Premium Statistic Market share of rental cameras in the U.S. 2020-2023, by brand

    Topic: Consumer electronics in the U.S. (41)

    Market share of rental cameras in the U.S. 2020-2023, by brand

    Market share of rental cameras in the U.S. from 2020 to 2023, by brand

XR devices

5
  • Premium Statistic AR/VR B2C market revenue in the U.S. 2017-2027, by segment
  • Premium Statistic VR headset sales volume in the U.S. 2018-2028
  • Premium Statistic Number of users of AR hardware in the U.S. 2021-2028
  • Premium Statistic Apple Vision Pro accessories price list in the United States 2024
  • Premium Statistic Meta Quest price list in the United States 2024

XR devices

  • Premium Statistic AR/VR B2C market revenue in the U.S. 2017-2027, by segment

    Topic: Consumer electronics in the U.S. (42)

    AR/VR B2C market revenue in the U.S. 2017-2027, by segment

    AR/VR B2C market revenue in the United States from 2017 to 2027, by segment (in billion U.S. dollars)

  • Premium Statistic VR headset sales volume in the U.S. 2018-2028

    Topic: Consumer electronics in the U.S. (43)

    VR headset sales volume in the U.S. 2018-2028

    Virtual reality (VR) headset sales volume in the United States from 2018 to 2028 (in million pieces)

  • Premium Statistic Number of users of AR hardware in the U.S. 2021-2028

    Topic: Consumer electronics in the U.S. (44)

    Number of users of AR hardware in the U.S. 2021-2028

    Number of users of AR hardware in the U.S. 2021-2028 (in millions)

  • Premium Statistic Apple Vision Pro accessories price list in the United States 2024

    Topic: Consumer electronics in the U.S. (45)

    Apple Vision Pro accessories price list in the United States 2024

    Apple Vision Pro accessories price list in the United States as of January 2024 (in U.S. dollars)

  • Premium Statistic Meta Quest price list in the United States 2024

    Topic: Consumer electronics in the U.S. (46)

    Meta Quest price list in the United States 2024

    Meta Quest price list in the United States as of March 2024 (in U.S. dollars)

Further reportsGet the best reports to understand your industry

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PC market in the U.S.
Consumer electronics
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